Why IPS Screens Matter in Video Brochures
Why We Use IPS Screens in Our Video Brochures
When it comes to making an impression on your clients, the presentation of your message is just as important as the message itself. At theVideoCards, we specialize in premium video brochures, video mailers, video stands, and other screen-embedded marketing tools that combine the power of print with the impact of video. One of the key features that sets our products apart is our commitment to using IPS screen technology whenever possible.
What Is an IPS Video Brochure, you ask?
An IPS video brochure is a printed marketing piece embedded with a high-quality IPS (In-Plane Switching) LCD screen. This type of screen is known for its exceptional viewing angles, color reproduction, and brightness. Whether the brochure is being viewed head-on or from the side, IPS screens maintain their clarity and color accuracy—ensuring your video content always looks its best.
By contrast, TN (Twisted Nematic) screens, which are commonly used by other suppliers in lower-end video brochures, suffer from poor off-angle visibility and often display muted or distorted colors. At theVideoCards, we avoid using TN panels entirely—except in the smallest 2.4″ screen size, where IPS is not currently available.
Why Screen Quality Matters in a Video Brochure
A video brochure isn’t just a piece of print—it’s a sales tool. It’s often the first impression a prospect will have of your brand in motion. Whether it’s handed out at an event or mailed to a potential client, the moment the brochure opens is a critical opportunity to capture attention and communicate value.
Using an IPS display means your content is delivered with clarity, color precision, and visual consistency. These brochures are more engaging, more professional, and more likely to leave an impact. Poor screen quality can distract, distort your message, or diminish your brand perception. We believe that’s too high a risk when the goal is to make a pitch that converts.
theVideoCards Standard for Excellence
theVideoCards has offered IPS video brochures in a wide range of screen sizes, including 3″, 4″, 4.3″, 4.5″, 5″, 7″, and 10″ displays. These IPS screens are bright, vivid, and built to impress. Whether you choose a hardcover or softcover brochure or opt for a custom size, we prioritize screen quality as part of our commitment to excellence.
Every IPS video brochure we deliver is designed to elevate your presentation and deliver your message in the most dynamic way possible. When the visual delivery of your pitch matters, nothing less than IPS will do.
Maybe that is why we are the preferred partner for companies and organizations like Siemens Energy, Albertsons, Mayo Clinic, Johns Hopkins University, and many others.
Chose IPS…
If you’re investing in a video brochure to communicate your brand story, the screen’s quality is critical. That’s why at theVideoCards decided several years ago to use only the higher-end technology. It’s not just about looking good—it’s about ensuring your message lands in the highest quality.
Looking for a high-quality IPS video brochure? Contact us to explore your options and see how we can help you make every impression count.
