Video Mailer for Music Promotion

  • Video Mailer with a musician
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  • OVERVIEW

    Video brochures have been a growing trend in marketing in all industries, and more and more, we see them used in music promotion as well. A particularly important tool- especially for artists- is video. Music video clips have been established as a music promotional tool for nearly half of a century, so video brochures and video mailers are a natural fit for music promotion.

  • USE

    This video mailer, with an accompanying mailer box, was used to introduce a single video clip of this Nashville-based artist. Shot in a cinemascope aspect ratio, the 5″ HD IPS screen was modified to fit this not-so-common format.

  • Specification

    Video mailer: 7″ x 5″
    LCD: 5″ IPS in cinemascope
    Memory: 256 Mb
    Mailer box: custom printed with a USB cable