The Challenge
The pandemic has created many challenges. In the workplace, in business, hospitality, and certainly in education. As many students started attending schools virtually, many extracurricular educational activities were postponed or even canceled.
Living Skills in the Schools, a part of the CRC Recovery Foundation Inc., was created to educate students, families, and school professionals about substance abuse and prevention. With the lack of face-to-face attendance, Living Skills in the Schools started looking for an alternative method of delivering their educational content to teachers, students, and parents.
They decided to re-connect with students impacted by distance learning via theVideoCards video brochures. The first project was a 7” x 5” video mailer mailed to around 300 students. The Video Brochure was loaded with six video files, each addressing substance abuse prevention. With this tool, they were able to reach a significant number of students, even as the epidemic affected education and entire communities.
Solution: Video Tabletop Stand
The subsequent project called for even more content – a total of 60 minutes of prevention education videos.
Because the content was intended to be viewed by the entire family, we proposed a new solution – a video tabletop stand. This video stand, when folded, is in a 6” x 6” x 0.75 box. When opened, the entire screen pops up, creating a triangular shape that can stand independently. The buttons on the stand allow navigation through the individual video chapters as well as volume control. The entire device can be charged but is protected from users deleting the preloaded content. Easy to fold, the video stand can be stored for later use without taking too much space.
The video stand was included in a larger “Family Box” for Substance Abuse Prevention. The box was designed around research that demonstrated that the families who eat dinner together at least three times a week are more likely to reduce substance abuse in family members. Besides the video stand, the Family Box also included conversation cards, 4 t-shirts, a “Saving Jake” memoir, and two resource guides.
We were excited to collaborate with Living Skills in the Schools on this project for such a great cause.
